Are you committing Chiropractic Marketing suicide in your practice without intending or planning to? Most docs are!
Join Frank as he interviews long-time, dear friend Kathy Mills Chang, founder and CEO of KMC University, the one person he considers the top expert on the planet on all things compliance when it comes to running a practice. Listen in for some advice from Kathy only given in her award winning keynotes, seminars and materials to clients-only. Get an inside sneak peek as Frank grills her on the hard issues. Are you making offers to the public in your marketing? Do you bonus staff for marketing? Well, you may be making a fatal mistake endangering not only your practice, but yourself as well. Tune in now and learn just what to do!
About Kathy Mills Chang
Kathy’s story is very similar to Frank’s story you can hear about in episode 1 of the show. Suffering from Asthma and finding Chiropractic, she yet found her way into the profession as an insurance CA. This evolved into a burning passion which catapulted her into being instrumental in making Chiropractic the center of the healthcare arena, with the purpose of helping docs earn well-deserved acknowledgement, respect and financial compensation for a job well-done.
She went on to manage multiple, high-volume chiropractic and multidisciplinary practices throughout the country, and was responsible for all daily and financial operations management. Billing, collections, patient financial management, the very powerful tools she uses in practice now found their earliest beginnings while she worked in the trenches in the Chiropractic offices themselves.
Read Kathy’s bio here where you will find out all of the fascinating things that happened on the track to create KMC University, from being a primary CA trainer with Activator, to serving the American Chiropractic Association as the primary staff contact for coding, insurance, Medicare, and other practice management issues, worked as a Senior Coach with Breakthrough Coaching to becoming the CEO of her self-founded company. Today she is an international lecturer, author, columnist, and trainer, consulting industry giants like Foot Levelers, BioFreeze, TheraBand, Future Health Software, and ChiroHealthUSA.
Get Kathy’s Webinar “Are Your Marketing With Your Pants Down?” on-demand at 50% off EXCLUSIVELY for Will Work for Patients Listeners
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Download 5 fact sheets free! Email KMCU at firstname.lastname@example.org reference this episode of Will Work 4 Patients and Kathy’s staff will forward you the fact sheets absolutely FREE, just for being part of our audience!
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